Neauthy Brochure

Role Graphic Designer
Tools Adobe InDesign
Part of Multimedia Undegraduate Degree

This project aims to create a visually captivating and informative brochure that showcases Neauthy cosmetics. The goal is to design a product that grabs attention and delivers a clear message. To start the project, I began brainstorming and researching to gain a deeper understanding of the target audience, establish the brand identity, and determine the design style. I continued the project by establishing a colour scheme, appropriate fonts, and an appealing layout. Next, I gathered the most relevant images. Then, I wrote a compelling text with exciting titles in an active voice that speaks directly to customers and captures their attention. Such as "Our Commitment", "Designed for you", and "Quality is our promise". To break up text sections, I incorporated icons as bullet points. I included two circle flower illustrations that convey a message and give meaning to the section, such as "Gentle on skin." These design elements make the brochure more visually appealing, engage the reader and make the text easier to digest. On the back page of the brochure, I added a "Get in Touch" section that features the brand's contact information and encourages potential customers to take action, such as visiting the brand's website or making a purchase. The outcome is a composition of carefully selected images, text and design elements that come together to deliver a clear message in alignment with the brand's identity.

Neauthy Brochure